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Our Most Iconic Shirt

A perfect shirt isn’t just made—it’s crafted with precision. The result of nearly 100 years of expertise, innovative fabric development, and meticulous craftsmanship. Designed for the modern gentleman, this is the shirt that defines Eton.

Each shirt is crafted using at least 12,000 stitches, ensuring superior durability and an elegant drape. Two-hole buttons, sewn on a raised thread shaft, reduce strain and prevent creasing—enhancing both longevity and comfort. The result? A flawless finish defined by clean, refined details.

White Eton Shirt

Signature Twill

Our most iconic fabric known for its distinctive texture and balanced luster. Woven from two-ply yarn spun from extra-long staple (ELS) cotton, this fabric combines suppleness, structure, and features a wrinkle-resistant finish for easy-care and all day sharpness.


• Wrinkle-resistant for all-day sharpness
• Beautiful luster, woven from extra-long staple cotton
• Ultra-soft to the touch

SmoothTextured
MatteLuster
LightHeavy

A Perfect Fit — For You

Four fits developed by our experts, slim, super slim, contemporary and classic, created for your body type — enhancing key points like the shoulders, back and face.

white signature twill shirt model image

Our Most Iconic Shirt